Category & product SEO
Category pages given real content and structure — they carry far more search volume than individual products.
Service 08 · Online stores
Sending more visitors to a store that converts at half a percent just makes the loss bigger. We start where the money is leaking, then scale what's already working.
Why it matters
Most Indian stores lose the majority of their revenue in three places: category pages with no content, a checkout that asks for too much, and no follow-up after an abandoned cart.
Fixing those three usually adds more revenue than doubling the ad budget would, and it costs less.
What’s included
No hidden extras. If something isn’t listed here and you need it, ask — we’ll quote it separately rather than pretend it was included.
Category pages given real content and structure — they carry far more search volume than individual products.
Merchant Center and Meta catalogue set up correctly, with feed errors cleared and titles optimised.
Google Shopping, Performance Max and Meta dynamic ads working from a clean feed.
Email and WhatsApp sequences that bring back a meaningful share of dropped carts.
Product page layout, trust signals, shipping clarity and checkout friction — measured, not guessed.
Listing optimisation for Amazon and Flipkart alongside your own store.
How we run it
Where visitors drop — product page, cart or checkout — with numbers from analytics, not opinions.
Page fixes, trust content, shipping and returns clarity, checkout simplification.
Clean feed, Shopping and catalogue ads launched, tracking verified end to end.
Cart recovery, email flows and repeat-purchase campaigns to lift lifetime value.
Who it’s for
Send us your website and we’ll reply within one working day with a written audit — what’s working, what isn’t, and whether this service is even what you need. If it isn’t, we’ll say so.
NO OBLIGATION · NO SALES CALL · REPLY IN 1 WORKING DAY
Questions
Between one and three percent is typical for Indian D2C, though it varies a lot by category and price point. We benchmark yours first and target a realistic lift.
Yes. Most disapprovals come from missing GTINs, policy issues or mismatched prices — usually fixable within a week.
We can arrange product shoots in Kolkata, and we do the editing and lifestyle creatives in-house.
Both, usually. Marketplaces bring volume, your own site brings margin and customer data. We'll help you split effort sensibly.
Works well with
Search, Shopping and Performance Max campaigns run against a cost-per-lead target.
VIEW SERVICE →Newsletters, welcome sequences and win-back flows that keep old customers buying.
VIEW SERVICE →Fast, mobile-first sites built for search and for phones on patchy 4G.
VIEW SERVICE →One call, no pitch deck. Tell us what you sell and where the enquiries dry up, and we’ll tell you honestly whether we can help.