Home/Services/Search engine optimisation

Service 01 · Organic search

Rank for what your customers actually type.

Most sites lose traffic to three or four fixable problems — slow pages, thin service content and no clear keyword target. We find them, fix them, then build the content and links that push you up.

Why it matters

Search engine optimisation, in plain terms.

Your competitors aren't ranking because they're better. They're ranking because someone mapped their pages to real search terms, made the site load fast on a 4G phone, and kept publishing.

If you've never had an SEO audit, there is almost certainly traffic sitting on the table — pages Google can't index, titles that repeat, service pages with 80 words on them.

What’s included

Everything in the scope.

No hidden extras. If something isn’t listed here and you need it, ask — we’ll quote it separately rather than pretend it was included.

Technical audit & fixes

Crawl errors, indexing, redirects, broken links, Core Web Vitals and mobile usability — cleared before anything else.

Keyword research & mapping

We find the terms with buying intent in your area, then assign one clear target per page so pages stop competing with each other.

On-page optimisation

Titles, meta descriptions, headings, internal links, image alt text and schema markup rewritten page by page.

Content that ranks

New service pages, location pages and blog articles built around the keywords you're missing.

Link building

Local citations, directory listings, guest posts and digital PR — earned links only, no bought networks.

Competitor tracking

We watch who is above you and what they changed, so your plan responds to the real market, not a template.

How we run it

Four steps, no mystery.

STEP 01

Audit

A full crawl plus a written list of what's broken and what it's costing you in missed traffic.

STEP 02

Map

Target keywords assigned page by page, with the gaps we need to fill in new content.

STEP 03

Fix & publish

Technical fixes go live, pages get rewritten, new content ships on a set schedule.

STEP 04

Earn & report

Links and citations built each month, with rankings and traffic reported against the plan.

Who it’s for

This is the right service if…

  • Businesses getting enquiries from ads but nothing from search
  • Sites that were built years ago and never optimised
  • Anyone who dropped after a Google update and doesn't know why
  • Companies competing across multiple Kolkata neighbourhoods

Not sure yet?

Send us your website and we’ll reply within one working day with a written audit — what’s working, what isn’t, and whether this service is even what you need. If it isn’t, we’ll say so.

NO OBLIGATION · NO SALES CALL · REPLY IN 1 WORKING DAY

Questions

About search engine optimisation.

Local and long-tail terms usually start moving in 6–10 weeks. Competitive city-wide keywords take four to six months. We show you leading indicators — impressions, average position, indexed pages — well before rankings arrive, so you can tell it's working.

No, and nobody honestly can. Google doesn't sell that and doesn't publish its algorithm. What we commit to is a defined scope of work every month and a report showing exactly what moved.

Yes — that's most of the work. We take a backup first, make changes on your site with your approval, and keep a log of everything edited.

We'll run a free audit and tell you plainly whether their work is sound. Sometimes it is, and we say so.

Works well with

Related services.

Let’s look at your numbers first.

One call, no pitch deck. Tell us what you sell and where the enquiries dry up, and we’ll tell you honestly whether we can help.